Trump Store offers 'Trump 2028' hat amid tease that the president could again run for office

WASHINGTON (KABC) — The Trump Organization’s merchandise website is now offering hats with the slogan “TRUMP 2028,” reminiscent of Donald Trump’s iconic red “Make America Great Again” hat. This follows the president’s hint earlier this year about potentially running for a third term in office.

The hat, which appeared on the site on Thursday, is being sold for $50, and the website adds that the hats are “Made in America.”

In a phone call with NBC News in March, Trump responded to speculation about his potential re-election bid by stating that he was serious about the idea of serving a third term. He emphasized that it was too early to make any definite decisions.

When asked whether he has been presented with plans to allow him to seek a third term, Trump said, “There are methods which you could do it.”

During the conversation, he mentioned a hypothetical scenario where Vice President J.D. Vance would be the presidential nominee in 2028, with Trump running as his vice president. Ultimately, Trump would then assume the role of president after the election.

When reporters followed up on Trump comments during a gaggle on Air Force One, Trump downplayed what he had said.

“I don’t even want to talk about it. I’m just telling you I have had more people say, please run again,” Trump said. “I said we have a long way to go before we even think about that.”

However, the Constitution’s 22nd Amendment states that no one can serve as president for more than two four-year terms. Legal and election experts previously told ABC News an attempt to win another four years as president would be an unprecedented breach of the 22nd Amendment.

“Trump may not want to rule out a third term, but the 22nd Amendment to the Constitution does,” said David Schultz, a professor at Hamline University and an expert in constitutional law.

The amendment states, in part, that “no person shall be elected to the office of the president more than twice.”

Democrats seized on the release, posting on their rapid response X account that the hat seems to confirm “his fourth run for president.”

ABC News reached out to the Trump organization for comment.

ABC News’ Alexandra Hutzler contributed to this report.

Copyright © 2025 KABC Television, LLC. All rights reserved.

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