Wednesday, August 4, 2021

David Jones Beauty Awards: Giorgio Armani Luminous Silk foundation named best in Australia

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A ‘flawless’ foundation by Giorgio Armani has been dubbed one of the best that money can buy in Australia in 2021 by both an expert panel including Elsa Pataky and thousands of women.

Giorgio Armani’s Luminous Silk Foundation ($105) beat out stiff competition from dozens of other brands to be labelled the ‘best flawless foundation’ at the David Jones Beauty Awards 2021.

This is thanks to the product’s effortless creamy coverage and radiant finish that has earned it the approval of dozens of Hollywood stars including the Duchess of Sussex, Meghan Markle, and supermodel Gigi Hadid

A 'flawless' foundation by Giorgio Armani has been dubbed one of the best money can buy in Australia in 2021 by both an expert panel and thousands of women (pictured in use)

A 'flawless' foundation by Giorgio Armani has been dubbed one of the best money can buy in Australia in 2021 by both an expert panel and thousands of women (pictured in use)

A ‘flawless’ foundation by Giorgio Armani has been dubbed one of the best money can buy in Australia in 2021 by both an expert panel and thousands of women (pictured in use)

Giorgio Armani's Luminous Silk Foundation ($105; pictured) beat out stiff competition from dozens of other brands to be labelled the 'best' at the David Jones Beauty Awards 2021

Giorgio Armani's Luminous Silk Foundation ($105; pictured) beat out stiff competition from dozens of other brands to be labelled the 'best' at the David Jones Beauty Awards 2021

Giorgio Armani’s Luminous Silk Foundation ($105; pictured) beat out stiff competition from dozens of other brands to be labelled the ‘best’ at the David Jones Beauty Awards 2021

One of the judges, makeup artist Nigel Stanislaus, said of the foundation: ‘Luminous Silk is super creamy, rich in colour, and very easy to blend and build up coverage.

‘This iconic foundation has been a staple in my kit for 21 years. The coverage is very lovely and allows skin to look like skin but more expensive.’ 

And thousands of women agree with him.

The product offers buildable creamy coverage as well as a radiant finish that thousands swear by (pictured in use)

The product offers buildable creamy coverage as well as a radiant finish that thousands swear by (pictured in use)

The product offers buildable creamy coverage as well as a radiant finish that thousands swear by (pictured in use)

The product offers buildable creamy coverage as well as a radiant finish that thousands swear by (pictured in use)

The product offers buildable creamy coverage as well as a radiant finish that thousands swear by (pictured in use)

On the David Jones website, the foundation – which comes in an impressive range of 40 different shades – has a 4.8 star rating and close to 250 glowing reviews.

‘One of my must haves. It isn’t cheap but it’s worth it,’ one recent shopper posted.

‘Medium coverage and buildable, but does not cake up or feel heavy. The one key difference is that this foundation gives you a GLOW which makes you look million dollars.’

Another reviewer added: ‘With its impeccable coverage, satin finish and endless shade range, this product surpassed all my expectations. 

‘I have dry skin and typically experience flaking around my nose when using other foundations, except this one. It is beyond perfect.’

On the David Jones website, the foundation - which comes in an impressive range of 40 different shades - has a 4.8 star rating and close to 250 glowing reviews (pictured in use)

On the David Jones website, the foundation - which comes in an impressive range of 40 different shades - has a 4.8 star rating and close to 250 glowing reviews (pictured in use)

On the David Jones website, the foundation – which comes in an impressive range of 40 different shades – has a 4.8 star rating and close to 250 glowing reviews (pictured in use)

What sets the foundation apart from other products is the fact that it has been formulated with micro-fil technology.

This produces a ‘low-density product that pairs high-impact pigments with weightless texture’.

The foundation is oil-free and lightweight, which should mean it glides seamlessly onto the skin, and provides buildable sheer to medium coverage. 

To use it, Giorgio Armani recommend you apply it with a blending brush; you can also blend it with the brand's Fluid Sheer for a glowy finish (pictured in use)

To use it, Giorgio Armani recommend you apply it with a blending brush; you can also blend it with the brand's Fluid Sheer for a glowy finish (pictured in use)

To use it, Giorgio Armani recommend you apply it with a blending brush; you can also blend it with the brand’s Fluid Sheer for a glowy finish (pictured in use)

To use it, Giorgio Armani recommend you apply the product with a blending brush for a ‘seamless, airbrushed finish’.

You can apply more layers for buildable coverage, and mix it with fluid sheer for more of a glowy finish.  

It has been called a makeup artist’s ‘best-kept secret’ in the past. 

The David Jones Beauty Awards 2021 seeks to highlight the best products in Australia according to an expert panel that contains the likes of Elsa Pataky and Victoria Lee.

The awards also take in the feedback of thousands of David Jones shoppers.

For more information about the awards, please click here

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