Reportedly, Beyoncé is having difficulty selling many tickets for her upcoming Cowboy Carter Tour in the UK.

Beyoncé is reportedly yet to sell out hundreds of tickets to her first UK “Cowboy Carter” show at Tottenham Hotspur Stadium tonight.

The stadium, which holds around 62,000 people, is said to have more than 500 unsold seats ahead of the first of six scheduled performances in London.

In April, reports surfaced suggesting that Beyoncé had significantly reduced ticket prices for certain shows in an attempt to boost sales.

According to the Daily Mail, hundreds of seats remain unsold for Beyoncé’s upcoming show at Tottenham Hotspur Stadium tonight.

The famous singer is now in the UK for her Cowboy Carter tour. However, it appears that she has not attracted as many fans as she did during her Renaissance World Tour in 2023.

Reports suggest there are still over 500 tickets available, with the cheapest priced at £71 [$96] and premium seats going for up to £278 [$377].

Nevertheless, despite the lower turnout, numerous fans are eager to watch her perform and have been queuing outside the stadium since early morning.

Beyoncé is set to have six shows in London, all held at the same 62,000-capacity venue where she performed during her last tour.

After her London dates, the singer will travel to Paris, where she is set to perform three shows at the iconic Stade de France.

Much like the UK leg, the U.S. portion of Beyoncé’s “Cowboy Carter” tour faced lower-than-expected ticket sales.

At one point, speculation began circulating that ticket prices might be reduced to encourage more purchases. Several theories also emerged as to why the shows haven’t sold out at the same rate as her record-breaking Renaissance tour.

On one hand, fans voiced frustration over the higher ticket prices, which may have served as a major deterrent. Additionally, some concertgoers appeared to be less enthusiastic about the country-inspired “Cowboy Carter” material, which differs significantly from the songs on “Renaissance.”

However, perhaps most controversial is the speculation that Beyoncé’s reduced ticket sales could be tied to her husband Jay-Z’s past association with disgraced music mogul Sean “Diddy” Combs.

“Beyoncé isn’t worried about her fans not supporting her, but some close to her are concerned about how casual listeners may have responded to the association with Diddy,” a source said at the time, per the Daily Mail.

“Beyoncé and Jay-Z see him as a thing of the past so it is irritating to some extent that being associated with him may have affected her ticket sales,” the source added.

Following the arrest of Diddy last year, an attorney named Tony Buzbee filed a civil sexual assault suit against the embattled rapper on behalf of a Jane Doe who remained anonymous throughout the case.

The suit was later amended to include Jay-Z, with claims that the music mogul and Diddy took turns assaulting Jane Doe at an MTV Awards after-party in 2000.

Jay-Z’s inclusion led to several back-and-forths between the rapper’s legal team, led by Alex Spiro, and Buzbee, with much of it occurring in the media.

Jay-Z also vehemently denied the accusations, describing them as a blackmail attempt to extort money from him.

Throughout the duration of the case, Beyoncé and her family remained united, even making several public appearances together.

Ultimately, the case was voluntarily dismissed with prejudice, according to court documents filed by Buzbee.

Following the dismissal, sources close to the family said Beyoncé felt “relieved” by the outcome.

“Relief is too simple a word to describe what Bey is feeling right now after Jay’s current legal issues were dropped,” an insider told the Daily Mail at the time.

However, had the case progressed further and gone to trial, the source claimed that Beyoncé fully intended to continue supporting her husband in court.