CNN to implement layoffs in a move towards digital transformation

CNN plans to lay off approximately 200 employees following a restructuring announcement to shift the news outlet towards a more digital-focused future. This move aims to realign resources to adapt to changing media consumption habits.

The CEO of CNN, Mark Thompson, anticipates that the job reductions within the television division will eventually be balanced out by new hires to support the digital initiatives. These new strategies involve the development of various subscription-based products.

Thompson, who assumed leadership at CNN over a year ago, has been hinting at this strategic shift for some time. The declining viewership of the network, especially post-President Trump’s time in office, has highlighted the need for CNN to evolve and refocus its efforts on digital platforms.

“Our objective is a simple one: to shift CNN’s gravity towards the platforms and products where the audience themselves are shifting,” Thompson said in a memo to CNN staff.

Thompson said the goal is to develop a way for digital subscribers to stream news programming on any of their devices. Corporate parent Warner Bros. Discovery is kicking in $70 million to implement the new plans, he said.

CNN is also planning to announce changes to its television lineup, expected to include a move of Wolf Blitzer to a morning show.