Sonny Bill Williams took exception to a television presenter suggesting he was 'greedy' ahead of his fight against Paul Gallen

Sonny Bill Williams’ calm media persona cracked live on New Zealand TV when a single word lit the fuse.

During his appearance on Herald NOW to promote his highly anticipated boxing match with Paul Gallen, the former dual-code international was asked by host Ryan Bridge if he had been overly demanding in previous negotiations.

‘You better watch your mouth bro,’ Williams snapped in response.

‘Or I’ll come over there soon and see who’s greedy, right brother?’

Bridge replied coolly, ‘This is my studio, you can’t talk to me like that.’

Williams shot back, ‘Just because you’ve got nice hair this morning, doesn’t mean I won’t get off this chair.’

Sonny Bill Williams took exception to a television presenter suggesting he was 'greedy' ahead of his fight against Paul Gallen

Sonny Bill Williams took exception to a television presenter suggesting he was ‘greedy’ ahead of his fight against Paul Gallen

Bridge tried to defuse the tension: ‘Not just nice hair, but a nice face.’

Despite the awkward exchange, the interview continued and ended with a traditional face-off.

The fiery clash overshadowed the reason for Williams’ visit – a July 16 heavyweight showdown against Gallen at Qudos Bank Arena in Sydney.

The fight will be the culmination of nearly a decade of public spats, stalled negotiations, and verbal jabs.

Both fighters are set to receive $1 million each in a 50/50 split, a reflection of the bout’s trans-Tasman appeal.

But beneath the promotional hype lies a personal grudge that Williams insists is no act.

Speaking to media after the broadcast, Williams confirmed the animosity with Gallen is deeply personal.

‘The way he conducts himself and carries himself, and how he speaks about me… I look at it like I’m representing my Polynesian brothers,’ he said.

Williams later explained how he felt Gallen¿s comments insulted Polynesian athletes and their quiet strength

Williams later explained how he felt Gallen’s comments insulted Polynesian athletes and their quiet strength

Sonny Bill prepares for what could be his final professional fight against long-time rival Paul Gallen

Sonny Bill prepares for what could be his final professional fight against long-time rival Paul Gallen

Williams took particular offence at past insults from Gallen, including being called ‘dumb’ and ‘a dummy.’

‘I’ve been in the sheds with guys like him who suck up all the oxygen,’ Williams said.

‘As Polynesians, we’re taught to be quiet and respectful, not speak unless spoken to. Because we don’t say anything, people assume we’re dumb.’

‘But we do have opinions, and we do have brains. We just let them talk.’

‘I really think he thinks he’s better than me. Better than us.’

Williams is training at Opetaia Boxing on the Gold Coast and appears motivated to finish his career on a high.

‘This is probably the last fight,’ he admitted.

‘It’s been three years since I retired. I’ve got three kids. I got knocked out in my last fight – it was scary.’

Paul Gallen has finally agreed to the Sonny Bill fight, albeit on his terms, to give the fans what they want

Paul Gallen has finally agreed to the Sonny Bill fight, albeit on his terms, to give the fans what they want

Gallen's has beaten a long line of challengers including former AFL hard man Barry Hall (pictured)

Gallen’s has beaten a long line of challengers including former AFL hard man Barry Hall (pictured)

‘My two older girls came home from school the next day crying. That’s what I don’t like about the sport.’

‘But the opportunity came. I don’t like the bloke and he doesn’t like me. The animosity is real.’

New Zealand heavyweight Joseph Parker, who joined Williams at the press conference, backed his countryman.

‘Sonny’s in the right camp, doing the right things,’ Parker said.

‘Gallen’s a brawler, throws big shots, but Sonny’s training seriously. He can dominate if he executes.’

Williams has also rejected suggestions that the eight two-minute round format was chosen due to fitness concerns.

He believes Gallen’s comments are another example of disrespect.

‘The way that he conducts himself and he carries himself, and how he speaks about me, Williams said.

‘I see it as me representing my Polynesian community. For instance, being called a fool… I perceive it as working alongside these kinds of individuals and being in the locker room with them, where they dominate every conversation.’

‘As Polynesians, we are raised to be reserved and show respect, to only speak when spoken to. But because we choose not to say much, it leads to the assumption that we lack intelligence.’

‘Doesn’t mean that we don’t have opinions, it doesn’t mean that we don’t have brains, but we just let them speak. 

‘I think him looking at that, speaking like that, really observing the way that he’s conducted himself, I really think that he thinks he’s better than us.’

You May Also Like
Conor Tracey, Auckland City's goalkeeper, is one of the feel-good stories of the upcoming Club World Cup

The Club World Cup is a contrived project created by Gianni Infantino, showing that there is a limit to the number of football events that can be sustained.

The FIFA Club World Cup offers some interesting storylines. For instance, take…
Air India plane crash site

Survivor of Air India crash speaks out after being sole person rescued from seat 11A

It seemed impossible, but shortly after news broke that an Air India…
Noel Edmonds has revealed there is a very weird quirk in his New Zealand home, where all his clocks are stopped at 11.06

How Noel Edmonds, aged 76, shares a charming detail about his home that honors his beloved wife, Liz Davies, 55.

Noel Edmonds has revealed there is a very weird quirk in his…
Israeli Iron Dome air defense system fires to intercept missiles over Tel Aviv, Israel, Friday, June 13, 2025. (AP Photo/Tomer Neuberg)

Iran and Israel report the start of a fresh series of Iranian missile strikes

Sirens and a round of explosions, possibly from Israeli interceptors, could be…