Meghan Markle reveals the eyebrow raising price of her jam

Meghan Markle’s jam will cost up to £10.82 for a jar as she finally launches As Ever today.

The Duchess, 43, launched her eagerly anticipated lifestyle brand today, after initially teasing it a year ago under a different name. The standout item in the range is the fruit preserves.

Available now on asever.com, a jar of raspberry jam is priced at £6.95 ($9), or £10.82 ($14) if bought with Meghan’s special ‘keepsake packaging’.

According to As Ever’s website, a jar of Raspberry spread from the collection contains 215g of product.

Within 15 minutes of the release, several of Meghan’s products including a limited edition honey for £21.63 and flower sprinkles for £11.59.

Launching the long-awaited line today, Meghan told her followers in a newsletter that it’s a ‘love language’ rather than a brand. 

In a heartfelt message to her followers, she expressed, ‘If you’ve been following my newsletters, you’ve probably read about my journey with this brand. It holds personal significance, brings me joy, and I hope it will bring joy to you as well.’

‘You’re now familiar with the line-up of products, and as of today you can order them for yourself to experience at home. I can’t wait to hear what you think! 

‘Welcome to As Ever…this is just the beginning!’

The Duchess of Sussex has revealed her jam jars are set to retail for between $12 and $15 - including her emblematic raspberry spread

The Duchess of Sussex has revealed her jam jars are set to retail for between $12 and $15 – including her emblematic raspberry spread

Meghan Markle's As Ever range is already selling out, including her limited edition Wildflower Honey which retails at approximately £21

Meghan Markle’s As Ever range is already selling out, including her limited edition Wildflower Honey which retails at approximately £21 

Among the items in the collection are a herbal lemon ginger tea which is selling for approximately £9

Among the items in the collection are a herbal lemon ginger tea which is selling for approximately £9

Meghan's Raspberry Spread is being sold in 'Keepsake Packaging' at almost £11 - but the normal jars will be closer to £7 in price

Meghan’s Raspberry Spread is being sold in ‘Keepsake Packaging’ at almost £11 – but the normal jars will be closer to £7 in price

The Duchess's flower sprinkles, which have sold out, cost £11.59 - and are also featured on Meghan's cookie mix

The Duchess’s flower sprinkles, which have sold out, cost £11.59 – and are also featured on Meghan’s cookie mix

Meghan is also selling peppermint tea, ready made crepe mix and shortbread cookie mix with flower sprinkles

Meghan is also selling peppermint tea, ready made crepe mix and shortbread cookie mix with flower sprinkles

Speaking to Hollywood writer and actress Mindy Kaling on the second episode of With Love, Meghan, the Duchess claimed she spent time on her own as a child because her parents were working; a so-called ‘latchkey kid’ who is on their own after school until their parents come home.

She tells Mindy: ‘I grew up with a lot of fast food and also a lot of TV tray dinners. It feels like such a different time but that was so normal with the microwaveable kids’ meals.’

The Duchess continued: ‘I grew up with that, watching Jeopardy! and having a lot of fast food.’

It comes as the Duchess reveals she often gives her children frozen chicken nuggets for dinner, weeks after she told of being a ‘present parent’ and bragged about making fruit platters in her TV show.

The Duchess, 43, said she ‘often relies on chicken nuggets, veggie burgers and Tater Tots’ to feed Prince Archie, five,  and Princess Lilibet, three.

Speaking to the New York Times ahead of the launch of her As Ever collection today, Meghan said that her freezer is ‘stuffed with’ convenience foods. 

It again calls into question Meghan’s claims about both her lifestyle now and what she ate growing up.

The Duchess gleefully took to her Instagram story to reveal the launch of As Ever at 9am Eastern time

The Duchess gleefully took to her Instagram story to reveal the launch of As Ever at 9am Eastern time 

The Duchess of Sussex's Netflix series With Love, Meghan, has raised some questions about Meghan's upbringing and the stories she tells of her childhood. Pictured with Mindy Kaling

The Duchess of Sussex’s Netflix series With Love, Meghan, has raised some questions about Meghan’s upbringing and the stories she tells of her childhood. Pictured with Mindy Kaling

Meghan's stint on Chopped Junior as a judge (pictured) saw her describe her diet in childhood as 'farm to table'

Meghan’s stint on Chopped Junior as a judge (pictured) saw her describe her diet in childhood as ‘farm to table’

However, Meghan’s estranged father, Thomas Markle Sr, took issue with his daughter’s portrayal of her childhood and insisted her memory of how she ate as a youngster did not match his own account.

Mr Markle also said he would personally pick Meghan up every day from school – or send a car to fetch her if he was too busy.

And the Duchess’s father, 80, is not the only person to have questioned Meghan’s backstory as told in the series – with viewers suggesting the Duchess has previously spoken very differently about her upbringing.

Meghan’s stint as a judge on US children’s TV competition, Chopped Junior, saw her giving feedback to mini kitchen maestros as they tried to impress with their culinary skills

In one clip, that has begun circulating online after the Duchess’s Netflix show aired, Meghan tells a young cooking prodigy that her meal triggers memories of childhood.

The Duchess says of the dish: ‘This dish reminded me of the kind of food that I grew up eating in California, like that real… farm to table, sort of fresh, really simple ingredients.’ She then praised the girl, telling her she’d done a ‘good job’.

Meghan’s historic admission that she ate ‘farm-to-table’ food in California is a stark contrast to the image she projects on her Netflix series, as the child raised on TV dinners and fast food.

Later today, the former actress will launch As Ever, her lifestyle brand selling jams, honey and tea. The jams will be priced at $12-$15 (£9-£12).

Meghan Markle has given her Instagram followers a glimpse into her Montecito mansion in a new video where she makes banana pudding at home with her mother Doria

Meghan Markle has given her Instagram followers a glimpse into her Montecito mansion in a new video where she makes banana pudding at home with her mother Doria

Earlier today, she gave her Instagram followers a glimpse into her Montecito mansion in a new video where she makes banana pudding at home with her mother Doria.

The Duchess, who will be launching her today,  revealed she made a ‘Chantilly Lili’ – named after her daughter. 

In a clip shared with her 2.6M followers, the former actress whipped up a banana pudding in cocktail glasses before adding cream, mint and raspberries.

Her famously private mother Doria Ragland, then tries a bite, and offers her critique.

‘It’s so good,’ she says.

‘Whipped up a special dessert with @nytcooking as we celebrate the launch of @aseverofficial today! Goodness is moments away,’ Meghan wrote.

‘In the meantime, enjoy the recipe for our ‘Chantilly Lili’ — a delicious dessert named after our darling daughter. So so so good. As special and sweet as she is’.

Meghan’s As Ever price list revealed

Raspberry Spread in Keepsake Packaging – £10.81 ($14): The heart of the collection, and where it all began. This luscious, fruit-forward spread is housed in elegant keepsake packaging designed to be repurposed long after the last spoonful 

Herbal Lemon Ginger Tea – £9.27 ($12): A modern take on a classic, this bright and warming infusion balances zesty flavor with a touch of spicy ginger, creating the perfect morning ritual. 

Herbal Peppermint Tea – £9.27 ($12): A crisp and refreshing blend of pure peppermint, this tea offers the perfect moment of peace, whether sipped hot or iced.

Herbal Hibiscus Tea – £9.26 ($12): Vibrant and floral, this lively, tangy brew delivers a naturally sweet finish, especially delightful with a drizzle of honey. 

Flower Sprinkles – £11.59 ($15): A touch of edible artistry. Elevate any dish with these delicate, colorful florals—turning omelettes into masterpieces, salads into statements, and mealtime into moments of joy. 

Crepe Mix – £10.81 ($14): Elegance made effortless. This light, airy mix delivers delicate crepes that are as perfect for a solo gourmet indulgence as they are for a cozy family breakfast.

Shortbread Cookie Mix with Flower Sprinkles Included – £10.81 ($14): A flavorful, crumbly delight with a whimsical floral twist. Enjoy them as-is, crumble them over ice cream, or use them as the perfect base for your favorite spreads. 

Limited-Edition Wildflower Honey with Honeycomb – £21.63 ($28): A luxurious, drizzle-worthy indulgence with tasting notes of wildflowers, finished with a stunning wedge of honeycomb. Elevate everything from yogurt and tea to roasted salmon and charcuterie spreads. Supplies are limited. 

You May Also Like
Tourist vanishes after leaving Utah airport to backpack in mountains

Tourist goes missing after leaving Utah airport to hike in mountains

Authorities in Utah are searching for a missing tourist visiting from Finland…
Karen Schepers case: Family thanks community for help in solving 1983 Elgin cold case: 'Miracles do happen'

The Schepers Family Expresses Gratitude to Community for Solving 1983 Elgin Cold Case

ELGIN, Ill. (WLS) — The family of Karen Schepers is speaking out…
White Lotus star Carrie Coon claps back at Meghan McCain in ugly spat over her support of Trump

Carrie Coon from “White Lotus” responds to Meghan McCain in heated disagreement regarding her endorsement of Trump

The White Lotus star Carrie Coon has clapped back at Meghan McCain amid the…
Female fencer takes a knee and walks out against transgender rival, as she tells ref: 'I will not fence against a man'

Female Fencer Boycotts Match Against Transgender Rival, Refusing to Compete Against a Man

A female fencer was disqualified from her tournament after taking a knee…
Canada's PM Carney vows to ‘fight’ Trump’s tariffs, other world leaders weigh impact

Canadian Prime Minister Carney pledges to ‘battle’ against Trump’s tariffs, while other global leaders assess the consequences

Canadian Prime Minister Mark Carney expressed determination on Wednesday to combat the…
NANCY GRACE was so disturbed by bride-to-be's 'suicide' that she launched an investigation. Her findings were more chilling than she ever imagined

Nancy Grace investigates bride-to-be’s ‘suicide’ and uncovers shocking truths

I remember the first photo I saw of Ellen Greenberg with her…
'Fake News': Karoline Leavitt Calls Report About Elon Musk 'Garbage'

Karoline Leavitt Dismisses Report on Elon Musk as ‘Fake News’

After examining the situation, I discovered that the information provided came from…
Karen Read judge sued over 'buffer zone' keeping protesters away from courthouse

Lawsuit Filed Against Judge Karen Over Keeping Protesters Away from Courthouse

Four protesters have filed a lawsuit against Judge Beverly Cannone concerning a…
Kidney donor Jose Gregorio Gonzalez detained by ICE hopes to save brother Jose Alfredo Pacheco of Berwyn, Illinois

ICE detains kidney donor Jose Gregorio Gonzalez in hopes of saving his brother Jose Alfredo Pacheco in Berwyn, Illinois.

BERWYN, Ill. — A man with 100% kidney failure is fighting to…
Travis Kelce reacts to brother Jason and Kylie's baby news as NFL star becomes an uncle for fourth time

NFL Star Travis Kelce Responds to Brother Jason and Kylie’s Baby Announcement, Welcomes Fourth Niece or Nephew

Travis Kelce has broken his silence on the birth of his fourth…
2 Jewish students file lawsuit against Chicago's DePaul University for negligence after Lincoln Park campus attack

Lawsuit Filed by 2 Jewish Students Against DePaul University for Negligence Following Attack on Lincoln Park Campus

CHICAGO (WLS) — Max Long and Michael Kaminsky were blindsided in an…
Speaker Johnson suffers a defeat in his push to block parents in the U.S. House from proxy voting

Speaker Johnson faces a setback in his attempt to prevent parents in the U.S. House from voting by proxy.

WASHINGTON — House Speaker Mike Johnson suffered a significant defeat on Tuesday…