AUSTIN, TX — During the South by Southwest festival (SXSW), attendees had the opportunity to enjoy a unique experience at the Whataburger Museum of Art. This museum paid tribute to the popular Texas-based fast food chain through various creative art pieces.
The exhibition highlighted aspects such as the famous Day Dot stickers and the classic practice of taking table tents, presented in a humorous way through a wall displaying ‘mugshots.’
Originally an online community showcasing digital art, the Whataburger Museum of Art has now expanded into a physical exhibition featuring a curated selection from over 200 original pieces in its collection.
Visitors could experience the Whataburger Day Dot Room where they were encouraged to cover the walls in the signature “Day Dot” stickers. Each sticker is normally used on the burger wrapper and has specialty items listed such as bacon, no tomato, special or mayo.
The Table Tent Mugshot wall was a tribute to the tradition of “collecting” the table tents that are provided at locations when youre waiting for your food. Attendees could snap a picture with and take home a specialty Whataburger 75th Anniversary + SXSW 2025 table tent.
While the pop-up exhibit is now over, fans can still find a way to rep the Whataburger brand through its official store page, where you can explore fun, exclusive merchandise.
