The next year, Deadline reported that Danica McKellar had decided to move to GAC Media, a company that obviously wants a slice of Hallmark’s viewing audience. The outlet touted McKellar’s “four-picture” deal with GAC, which would allow for her to not only star in but also produce movies for the channel.
In the Summer of 2022, McKellar spoke to Us Weekly and went more in-depth about her decision to leave Hallmark. “Part of it was because I had the opportunity to do a multi-picture deal, which I hadn’t done at Hallmark, and also not just multi-picture, but also really being a producer, really helping to develop these stories from the beginning,” McKellar shared. “And that’s really exciting for me as a storyteller. I love that.” McKellar also namedropped former Hallmark CEO, Bill Abbott, “who I adore and a lot of the executives moved over there honestly.” She continued. “In some ways feels more like Hallmark than probably if I were still Hallmark. So all producers are all the same. All the actors, of course, were the same too.”
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Nicki