Considering the fact that Mary-Kate and Ashley Olsen have been in the public eye since before they could talk, it makes sense that the twins would choose to have more control over their careers as adults. In fact, that is part of why they aren’t often interviewed, their sister Elizabeth Olsen told Modern Luxury. “[Mary-Kate and Ashley] would say, ‘You know, even if you don’t think anyone’s going to read this article, someone might pull the quote later for [something else,]'” Elizabeth explained (via W magazine). “It’s all part of how you hope someone interprets you, and how they frame who you are and the work you do. They’re very tight-lipped — notoriously so.”
In a 2021 interview with i-D, Ashley said of her fashion label with Mary-Kate, The Row, “We really didn’t want to be in front of it. We didn’t necessarily even want to let people know it was us, in a way. I mean, it was one of those things where it was really about the product, to the point where we’re like, ‘Who could we get to kind of front this so we don’t have to?’ I think, to this day, you’ll see we really put the product first.”
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